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Digitalisation of customer experience
As we're in the Digital era, people nowadays prefer Digital solutions since they are easier for their everyday life. That's why offering personalized experiences through Digital platforms generates opportunities for Businesses to respond to people's needs.
What is Digital Customer Experience (DCE)?
How to rethink Businesses in a Digital way and the way we use Digital solutions and tools for a personalized CE digitally.
Digital Customer Experience is the way your customer sees or considers your brand.
Furthermore; the perception of your brand through your customer’s eyes.
Examples of Digital Platforms that Businesses can focus on for a better CE:
- Social Media; (Facebook, Instagram, Pinterest, Twitter, Etc..)
- Mobile Applications
- Blog Posts
DCE is not only about managing or mastering Digital platforms, Businesses should also take into consideration customer expectations in terms of personalization . However, customers look for a personalized journey that goes with their needs and desires.. That’s why businesses have to be aware of this and improve it. Companies that pay attention and work hard on the consumer journey always come out with amazing results.
The customer journey can be defined in three simple stages:
- The digital solution
- AI Solutions, Let's talk about it
- Rethink Businesses in a digital way
- How AI is reshaping Marketing
- Digitalisation of customer experience
- AI helps in Copmpany growth
- Artificial Intelligence Trends
- Melding AI and Data
- Combining AI with Marketing Automation
- Artificial Emotional Intelligence
- Machine Learning
- Artificial Intelligence and Robots
- Business Growth
- Artificial intelligence's influence on CX
- 4 ways AI is changing the world
- Can AI replace Human intelligence?
- AI Ethics
- When should you run a marketing audit?
- The why and how of a strong digital marketing audit
- 5 steps for a successful digital marketing audit
- Your 2022 digital Marketing toolbox
- The 6 types of digital solutions
- Data Scientist Objectives
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