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Zeineb Daly
Artificial Intelligence Trends
Ai have been evolving past the years due to the increasement of applications, and platforms.
These technologies strongly affected Businesses in various fields.
- Digital Marketing
- Healthcare
- Finance
- Accounting
- Etc..
It also made things easier on entrepreneurs to evaluate their work. Added to this, companies tend to choose Digital solutions adapted to their businesses in order to be on page with their target audience to match customer’s needs or expectations. Companies do also devote in Artificial Intelligence not only to have the ability of measuring performance of their work, but also to be as close as they can be to their audience.
Let’s take a look at what we really need to know about AI evolvement over the time and what are its trends.
AI in Healthcare
AI allowing people all over the world to have the best patient care and it made things easier to manipulate; Detecting the disease, preveting it, as well as healing. Also, the ability of Artificial Intelligence of collecting Data about client’s history and latest informations and classify them to finally exploit, interpret, and evaluate it in a way that enable concerned people to know their capabilities in their administration.
Personalized Services with AI in Marketing
One of the biggest Artificial Intelligence trends is personalisation. Adapting personalised services is one of the most valuable tasks for marketers. In other terms, being able to touch every customer through Digital Solutions based on Data in a targeted way generate lots of profits. This is by interpreting and analyzing the ritual of users, what are they searching for online, what keywords are they using. This is not only beneficial for Businesses to offer their content or their services to the right audience that is interesting in it. But also useful to users to find the informations they’re looking for so much easier which generate a better experience for them.
Merging AI and IOT
These two technologies are evolving through time and became important nowadays in this Digital era. Imagine melding them up together. Let us first define IOT; The Internet Of Things, It's a huge universe to talk about but let us be specific and brief. It's about using the internet beyond the limits of smartphones and computers. It's the ability of using Data and transferring it without the need of a human in this task, whether it was a human-to-human interaction or human-to-machine interaction. Melding AI and IOT signify; Using the collected Data by IOT so that AI take out values of this Data to finally create useful results. This interpretation and analyse made by AI is taking IOT systems to another level by making it more Intelligent.
Facial Recognition
Facial Recognition became trending past the years. Incorporating this technology in smartphones and other devices is not only about security. With Deep Learning Technologies, this technology is going further, it’s going to provide more personalised topics and Marketing Actions toward consumer’s. This will be trending for the near future.
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